Understand how branding solves business problems.
If you’ve ever witnessed a company overcome significant challenges to achieve lasting success, you know it’s not about one moment but a series of deliberate actions. Real growth comes from addressing core business issues with effective strategies over time. At Potting Shed, we believe that strategic branding is key to solving business problems and enhancing brand value. So, where does this journey start? Read the first 3 points below and download the free guide
01
Belief Drives Business.
When your brand stands for something real, it resonates deeper with customers—and propels growth. Companies with a clear purpose outperform the market by 42% (Development Dimensions International). If you don’t align brand and business strategy, you’re not just missing an opportunity - you’re taking a real risk.
02
Value, Clearly Stated.
When your brand clearly reflects what matters to your audience, price becomes secondary. 64% of consumers cite shared values as the primary reason they have a relationship with a brand (Harvard Business Review). If your brand and business strategy aren’t aligned, loyalty—and revenue—are on the line.
03
Trust Is Built, Not Bought.
1% of consumers say trust is a deciding factor in their purchase decisions (Edelman Trust Barometer). A unified brand fosters genuine confidence that keeps people coming back. If your brand strategy doesn’t align with your business goals, you risk losing the trust that fuels repeat business.
Best Friends
At Potting Shed, we believe in partnership. Our team of creative thinkers and strategic experts works closely with you to develop branding solutions tailored to your objectives. We immerse ourselves in your world, gaining insights into your operations, challenges, and aspirations. By collaborating closely, we offer fresh perspectives that enable you to take bold steps in a supportive environment.
Leveraging Our Expertise for Your Success
With experience across industries—from tech start-ups to multinational corporations—we bring a wealth of knowledge to every project. Our diverse background gives us unique insights into what makes organizations succeed. We understand the key strategies that unlock potential across every major sector. Our clients don’t just keep up—they become leaders in their industries. By partnering with us, you tap into this expertise to transform your business.
Ready to Solve Business Problems and Increase Brand Value? Download our free ebook, “Best Friends – Why Businesses and Branding Are Inseparable,” and discover how strategic branding can transform your business.
Things we can help with
Strategy
Brand Story
Competitor Analysis
Target Audience
Vision & Values
Identity
Brand Identity
Visual Language
Messaging
Hero Creative
Comms
Website
Presentations
Digital Marketing
Thought Leadership
Culture
Touch Points
Ambassadorship
Environment
Community
Organisations we partner with
Testimonials
"Potting Shed took the time to understand the product and our purpose and created a clean, fun and fresh look which our clients comment on regularly. They then took the brand and product to the next level for us by creating our product video and website, and the storyboard and visual process that the team created really brought it to life."
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Jenny Winspear
COO Anova
"We worked alongside Potting Shed to create an identity that embodies who we are, and why we do what we do. These projects have contributed to a more connected team who believe in our organisation at a deep level. When your people believe in what you do and take ownership over their culture and workplace, growth is the natural outcome."
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Jim Gilligan
CEO Carey Group
"Potting Shed responded quickly and sensitively to our brief, helping us find a tone of voice we're genuinely proud of. Their promptness and understanding made a real difference – 10/10 for quality, service, and value."
Jay Goss
Bank Aston
What's your next step
If you’ve found your way here, you clearly have an interest in seeing your organisation reach its potential. We love to connect with like-minded individuals and bright sparks, so why not let us set up a meeting to discuss where you’re at? We would love to hear more about your story and be a sounding board for your next big idea. Our kick-start meetings and brand journey consultations will always be free of charge, get in touch and let’s grow together (also, we have a bar).
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FAQs
Could your brand work harder?
We’ve helped over 250+ brands go from side hustle dreams to thriving realities, bootstrap startups to big time investments, disruptive challengers to industry leaders, and we want the same for you.
What industry leaders say
"Potting Shed responded quickly and sensitively to our brief, helping us find a tone of voice we're genuinely proud of. Their promptness and understanding made a real difference – 10/10 for quality, service, and value."
Jay Goss
Co-Founder, Bank Aston
"Potting Shed gave us a brand we are immensely proud of – sharp, strategic, and one that is certainly helping deliver on our ambitious growth plans."
Graham McCormack
CEO, Fort
"Potting Shed delivered exactly what I was looking for - professionalism with creative flair. They really took the time to understand our business and what we needed to communicate. The new brand and website not only elevate our presence but also help validate our credentials to a wider audience. Highly recommended."
Jason Hindes
Head of Trading, Risk Management Partners
Jersey
The Loft
Upper Mansell St
St Peter Port
Guernsey
GY1 1LY
+44(0)1481 727699
gsy@pottingshed.com
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